Alex Escalera 
Copywriter 

Discover Personal Loans
(OLV)

Loans are often seen in a negative light. So we decided to show borrowers the bright side,
by shining a light on a future that’s both promising and possible.






ECD: Kirsten Rutherford 
ACD: Kristi Lira & Gwendolyne Echenagugcia
Art Director: Sarah Ko